Bio

Sinan Aral is the David Austin Professor of Management at MIT, where he is a Professor of IT & Marketing, Chair of the Marketing Department, Professor in the Institute for Data, Systems and Society and where he co-leads MIT’s Initiative on the Digital Economy. He was the Chief Scientist at SocialAmp, one of the first social commerce analytics companies (until its sale to Merkle in 2012) and at Humin, a social platform that the Wall Street Journal called the first “Social Operating System” (until its sale to Tinder in 2016). Sinan was a Scholar-in-Residence at the New York Times in 2013 and has worked closely with Facebook, Yahoo, Microsoft, IBM, Intel, Cisco, Oracle, SAP and many other leading Fortune 500 firms on realising business value from big data, analytics, social media and IT investments.

He is currently a general partner at Manifest Capital and on the Advisory Board of the Alan Turing Institute for Data Science in London. Sinan’s research has won numerous awards including the Microsoft Faculty Fellowship, the PopTech Science Fellowship, an NSF CAREER Award and a Fulbright Scholarship. In 2014, he was named one of the “World’s Top 40 Business School Professors Under 40.” Sinan is a Phi Beta Kappa graduate of Northwestern University, holds Master’s degrees from the London School of Economics and Harvard University, and received his PhD from MIT. He enjoys cooking, skiing and telling jokes about his own cooking and skiing. His most recent hobby is learning from his three-year-old son. You can find him on Twitter @sinanaral.