Dr Scott A. Hale is a Faculty Fellow with expertise in both the social sciences and computer science. His research focuses on knowledge discovery, data mining, and the visualization of human behaviour in three substantive areas: multilingualism and user experience, mobilization/collective action, and human mobility.
New technologies generate unprecedented quantities of digital trace data about human behaviour and provide opportunities to study complex social systems in frameworks similar to those of the natural sciences. His work concentrates on empirical observation of patterns in large-scale data and experiments. These approaches form part of a new field --- computational social science or social data science --- and can generate theory-informed predictive models and change the way we understand and solve social problems. The vast majority of the data about human behaviour, however, is unstructured, and my research therefore seeks to develop new tools to take full advantage of these data.